MTN Zambia Launches New Afcon Campaign to Send Some Lucky Customers to Cote D’ivoire
MTN Zambia, the official sponsor of the Zambian National Soccer Team (Chipolopolo), has launched an exciting Africa Cup of Nations (AFCON) Campaign dubbed “Score and Win a Trip to Cote D’Ivoire” to celebrate customers’ shared passion for football.
The campaign offers a once-in-a-lifetime opportunity for lucky MTN Zambia customers to win an all-expenses-paid for trip to Côte d’Ivoire to cheer on the Chipolopolo as they participate in the AFCON tournament. This campaign is designed to fuel the national passion for football, generating excitement and positive associations by the public. Simultaneously, it rewards existing customers with compelling promotions, strengthening their loyalty and engagement.
To participate and stand a chance to win, customers will need totop-up with any MTN Zambia voice minutes or data bundlesduring the campaign period to earn points. By choosing the Mixo Mixo bundle, customers can supercharge their points, giving themselves a bigger edge in the competition.
MTN Zambia Chief Executive Officer, Mr. Abbad Reda said, “our partnership with the Zambian National Soccer team has been a source of immense pride for us over the years. It has been a cornerstone of MTN Zambia’s commitment to empowering communities and celebrating the nation’s passion for football.”
He added that “this is a thank you to our loyal customers who have fuelled our journey, and an opportunity to unite them in a powerful show of support for our national team as they take the continental stage.”
Richard Acheampong, MTN Zambia’s Chief Commercial Officer, expressed excitement for the campaign, emphasizing the company’s commitment to Zambia’s football passion and loyal customers. The initiative supports the national team’s pursuit of continental glory while thanking customers for their unwavering support.
The “Score and Win a Trip to Cote d’Ivoire” campaign features enticing customer rewards and engagement opportunities. Future, promotions on MTN Home, Mixo Mixo bundles, and 4G/5G devices aim to give back by allowing customers to earn extra airtime and data bundles with purchases. This gesture aims to further solidify loyalty among existing subscribers.
The promotion will run from 20th December 2023 until 5th January 2024.
